Project Details
CUSTOMER

OPTIblu

LOCATION

Romania

SIZE

85 sq.m.

STATUS

Concept

 

A collaboration between BIOMORPH and Twins Studio

“As the architects behind the design of this eyewear concept store, we focused on creating a space that not only showcases the high-quality technical services of the brand but also provides customers with a unique and visually stunning experience. 

The interior space boasts bespoke furniture pieces that are both functional and aesthetically pleasing. Every detail has been carefully considered, from the lighting fixtures to the display cases. The quantity of intricate details is impressive, with every aspect of the store carefully thought out to create a cohesive and visually striking environment. The furniture pieces are designed to showcase the eyewear products and provide customers with a comfortable and luxurious experience while browsing. 

Overall, the store is a perfect representation of the brand’s commitment to quality and the technical expertise required to provide customers with the best medical eyewear service.”

To ensure that the eyewear concept store lived up to the standards set by the brand, we had to be creative with the materials we used to piece everything together. We relied on a combination of metal casted parts and wood elements to create a warm and inviting environment that would capture and hold the customer’s attention.

The furniture pieces were carefully crafted from high-quality materials such as oak or ash, ensuring a refined, luxurious finish. We also added a custom lighting system to our concept, using dramatic LED lighting fixtures to illuminate the eyewear products and help customers navigate through the store with ease.

The store’s ambiance is inviting, with a mix of floor-to-ceiling windows and warm wooden elements that make it feel welcoming and comfortable. The fittings, such as the display cases, were laser cut and precision-engineered to ensure that everything seamlessly fits together.

Every material used in the store’s design was chosen to enhance functionality while maintaining a sense of beauty and refinement. The combination of natural materials and heavy duty metal parts are a comparison between the complex process behind the production of eyewear and the comfort that a good lens is offering to the eye.

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